Incoming
A Destination That Inspires
Sweden’s West Coast is shaped by the presence of the sea and a strong coastal culture built over generations. Dramatic rocky shores, charming fishing villages and lively harbours create a landscape where tradition meets modern life. From the vibrant city pulse of Gothenburg to the bustling boardwalks of Smögen and the wide open beaches of Falkenberg, a diverse coastal region unfolds, full of colour, movement and authentic atmosphere. It is easy to slow down here and let the surroundings set the pace, with the sea always close and nature within reach.
Experiences by the Sea
Life on the West Coast revolves around the water and all that it brings. Archipelago tours take visitors between small islands and sheltered bays, while coastal paths and cliffs invite walks and salty baths. The food culture is an obvious part of the experience. Fresh shrimp, freshly caught fish, and shellfish are often served right by the sea, and activities such as oyster safaris and crayfish fishing provide a close contact with the coastal ingredients. Dinners in boathouses and fisherman's huts create atmospheric endings to the day, where tastes and environment merge together.
Ideal for Groups and Corporate Events
The West Coast offers a relaxed and social environment that is well-suited for group trips, conferences, and corporate events. The combination of nature-based experiences and accessible cities makes it easy to create varied and memorable programs.
The days can be filled with meetings, archipelago excursions, and shared activities, while the evenings offer dinners by the water and time for conversation and community. Accommodation options range from modern hotels in Gothenburg to waterfront resorts and smaller guesthouses along the coast.
Questions and answers
About Adventy
For over 30 years, we have created impactful experiences that strengthen relationships and build successful brands. As a full-service event agency in Sweden, we deliver everything from corporate conferences, international kick-offs and exclusive dinners to award galas, technical event production and tailor-made incoming travel experiences as a local DMC.
